So now what?

Okay, we can make stuff and sell it. On to the next step: retail distribution.

2025 marks the beginning of distribution of SLaNG Guitar+Gear products to retail outlets. Beginning with our a line launch at NAMM. (Jan 23-25)

This is easier said that done. A career of working with retailers shown some will “get it” and many who don’t. That’s okay, SLaNG will find those in the “get it” category.

An example: On a visit to Nashville I was unable to secure appointments with a couple of high-profile, well-known retailers (one music and one lifestyle store) despite repeated efforts and finally cold-calling…but I brought sales activity to a stop in the Lucchese Leather store in The Gorge, when one of the Lucchese sales associates noticed my shoulder bag (a SLaNG design) and shouted to me, across the store-asking where I found the bag! “FIRE!” he shouted back when I told him it was my own creation. He “gets it”.

As we add retail partners—we will post/promote and list them on our social media sites and our website, with hopes you will direct your purchases towards these enlightened few. And please note; pricing on our website will always match pricing at our retailer’s stores—the only variant will be the designs offered at each location.

Looking forward to the expanding network for SLaNG in 2025. See you somewhere.

Peace+Music. It’s magical.